Tag Archives: DIY Entrepreneurs

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Copywrite – Written Content That Connects!

When I started marketing my women’s fashion accessory brand Accented Glory, I learned that copywriting is simply a creative form of writing. Copywrite is persuasive marketing and promotional content; the written words influence and resonate with your ideal customers. Best of all, you don’t have to be a great writer, just convincing to be successful at it.

I created a short video tutorial that covers my lessons learned when it comes to copywriting. I share 5 basic tips for small businesses in my YouTube video below. As always, I break things down in easy doable steps that saves you time and avoid feeling overwhelmed!

Creating content that connects!

Tonya Cross – Strategypreneur™ Coach

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Get access to my FREE video tutorial to learn more about how to identify your business sweet spot at https://bit.ly/IdentifySweetSpot.

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Mic-Drop Series – ABC’s of Launching a Product Based Business

Check out the conversation I had with Paula Marie The Ebony Biz Diva in celebration of Women’s History Month! I shared about the ABC’s of launching a product based business.

Tonya Cross – Strategypreneur™ Coach

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Marketing Strategies For Solo Entrepreneurs – The Kim Jacobs Show

I was interviewed by Kim Jacobs last month for launch of Affirmations for a Woman on a Mission Journal I co-authored. The conversation quickly shifted to importance of having a marketing strategy and what that looks like for someone without a team!

Take a listen below. If you’re short on time start at 21:31!

Tonya Cross, Strategypreneur™ Coach

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Accented Glory Has Joined Buy Default!

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Accented Glory Has Joined Buy Default!
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The Couple-preneurs Show

I had the honor of being interviewed by The Couple-preneurs Show! In our conversation I share about how I manage a 9-5, marriage, and entrepreneurship simultaneously. Click The Couple-preneurs Show to hear how I show up for all three!

Promo for Tonya Cross of Accented Glory interview with The Couple-preneurs Show.
The Couple-preneurs Show
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Surviving Covid-19: Virtual Pop-Up Shop

Don’t let Covid-19 slow you or your business down! For my creatives that normally sale your products at vending events, social distancing due to Coronavirus has currently shut down in-person sales. However, you can still reach your target audience other ways. One avenue is hosting a virtual pop-up shop! Let’s discuss the steps you need to take to make this happen.

  1. Select an online platform. When selecting a platform, especially “free” ones, research and make sure you’re not violating any platform guidelines by selling on platform.
  2. Create a script. In the script you need to highlight your product’s sweet spots. A sweet spot is what makes your brand unique and stand out from the rest. Be sure to share how your product solves or relieves problems for your potential customer.
  3. Partner with someone. If possible, collaborate with another business that serves your niche! Working with someone will broaden your audience. You both can tag team potential customers and offer bundles. Click Love Duo for example of an online collaboration.
  4. Set up a system. Make it easy for customers to order your products and make payments. If you’re not directing folks to an online shop for purchases, be sure to collect mailing addresses so you’ll know where to send orders.

I hope these steps are helpful and inspire you to go virtual! During this season we have to be innovative and think outside the box. Be encouraged; you can still get those coins during The Rona!

Tonya Cross – Workshop Facilitator of The Vine Events

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A black business woman sitting in front of window wearing a gray sweater hosting a virtual event. This is a way to still do business during social distancing as a result of coronavirus aka covid-19.
Host A Virtual Pop Up Shop!
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Next Level Marketing Intensive

The Vine Events’ visionary and workshop facilitator Tonya Cross is hosting an in-person marketing intensive on Saturday, December 14th! The event will be held from 10am – 3pm EST at Vibes, 1024 S. Fulton Street, Unit 2, Salisbury, NC 28144.

Do you have a marketing strategy for your brand, business, or organization for 2020? If you answered NO, this event is for YOU! During the intensive you’ll have an opportunity to develop a digital marketing strategy that’ll expand your customer reach. Tonya will also share marketing advice and tips that got her women’s fashion accessory brand Accented Glory featured on Essence and MarthaStewart.com Shops as Etsy Finds! The cost for this event is $55. Invest in yourself and your vision by purchasing your ticket on Eventbrite by Saturday, December 7th! 

 

Next Level Marketing Intensive, The Vine Events, Salisbury NC

Next Level Marketing Intensive

 

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Vision Board Party

The Vine Events - Vision Board Party 2019

The Vine Events – Vision Board Party 2019

It’s a party, it’s a party, it’s a PAR-TA…

One of my annual self-care practices is creating a vision board. A vision board is basically a visual representation of your intentions. I put mine up in my home office. It’s a reminder of what I want to accomplish and helps me refocus when I get off track.

On Sunday, February 3rd I will hosting a Vision Board Party! This will be a fun filled event that I’ll be facilitating. What makes my workshops unique is that you leave with a plan of action to accomplish your goal(s). After the workshop, there’s nothing to it, but to do it.  Also, I provide all the supplies to create your vision board and snacks to get your creativity flowing. All you have to bring to the party is yourself! RSVP by purchasing your ticket before Wednesday, January 30th. Invest in yourself and your vision, because YOU ARE WORTH IT!

Tonya Cross – Visionary of The Vine Events

Date: Sunday, February 3rd

Time: 4 pm EST

Location: Westridge Place Apartments Clubhouse, 100 Donner Drive, Salisbury, NC (Directly behind Westend Plaza formerly known as Salisbury Mall)

Eventbrite Ticket Link: https://www.eventbrite.com/e/vision-board-party-tickets-41292028569

**Limited space is available! Purchase your ticket(s) ASAP**

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Holiday Prep – October Topic

WOW…Can you believe the holiday season is upon us? The year is flying by and as entrepreneurs it’s time to prep for the “Most Wonderful Time Of The Year”. This month discussion topic in our Facebook group Digital Marketing On A Budget is #HolidayPrep!

This week in the group, we’re brainstorming about holiday marketing ideas! This is the beginning of creating an amazing holiday campaign. Each week I’m sharing a single task to complete by the end of the week. Our group members who participate will have a completed campaign by the end of October! Check out some of my ideas in graphic below.

Tonya – Visionary of The Vine Events and Accented Glory

#DMOB #FacebookGroup #DIYEntrepreneur #FemaleEntrepreneur #HolidayPrep #OctoberTopic #LetsDoThis