I was interviewed by Kim Jacobs last month for launch of Affirmations for a Woman on a Mission Journal I co-authored. The conversation quickly shifted to importance of having a marketing strategy and what that looks like for someone without a team!
Take a listen below. If you’re short on time start at 21:31!
Hi The Vine Events Fam! Check out my interview with Victoria Timpo of Creatives Making Moves Podcast. I share about my women’s fashion accessory brand Accented Glory and Facebook Group for women creatives Digital Marketing On A Budget. I also drop a few marketing gems!
I’m so excited about my Strategypreneur™ Planner that’s now available for purchase on Etsy! I’m sure you’re wondering what’s a strategypreneur? Strategypreneur™ is a term that I coined for an entrepreneur who maps a plan for success. This planner will help you…
Define Your Intentions
Gain Vision Clarity
Take Action Steps
Evaluate Your Results
All within 90 days!
My planner allows you to create, implement, and evaluate a strategy in easy doable steps. At the beginning of each week, you have one (1) task to complete by the end of the week. Simple easy steps help minimize stress and feeling overwhelmed.
Month #1 – Map Your Plan – You set your intentions, gain clarity, and identify steps you need to take to achieve your goal.
Month #2 – Implement Your Plan – You put your plan into ACTION. You simply complete the steps you indicated in Month #1.
Month #3 – Evaluate Your Plan – You take a look at your stats and numbers to determine the effectiveness of your plan and tweak it accordingly.
It’s a planner that keeps on giving! The planner is digital and fillable or you can print it out. You can use it over and over again for each new goal or project!
Are you ready to map your plan for success? If you answered YES, click Strategypreneur™ Planner to purchase and download my fillable planner on Etsy.
Tonya Cross – Strategypreneur™ Coach of The Vine Events
Don’t let Covid-19 slow you or your business down! For my creatives that normally sale your products at vending events, social distancing due to Coronavirus has currently shut down in-person sales. However, you can still reach your target audience other ways. One avenue is hosting a virtual pop-up shop! Let’s discuss the steps you need to take to make this happen.
Select an online platform. When selecting a platform, especially “free” ones, research and make sure you’re not violating any platform guidelines by selling on platform.
Create a script. In the script you need to highlight your product’s sweet spots. A sweet spot is what makes your brand unique and stand out from the rest. Be sure to share how your product solves or relieves problems for your potential customer.
Partner with someone. If possible, collaborate with another business that serves your niche! Working with someone will broaden your audience. You both can tag team potential customers and offer bundles. Click Love Duo for example of an online collaboration.
Set up a system. Make it easy for customers to order your products and make payments. If you’re not directing folks to an online shop for purchases, be sure to collect mailing addresses so you’ll know where to send orders.
I hope these steps are helpful and inspire you to go virtual! During this season we have to be innovative and think outside the box. Be encouraged; you can still get those coins during The Rona!
Tonya Cross – Workshop Facilitator of The Vine Events